Exhibition booths for the INTERNORGA with maximum impact

The INTERNORGA in Hamburg is the leading trade fair for the entire out-of-home market. For more than 100 years, it has brought together the foodservice, hospitality, institutional catering, bakery, and confectionery sectors. Each year, more than 1,000 exhibitors present their latest innovations for a dynamically evolving market.

You gain a compact overview of products, concepts, and technologies along the entire value chain. The trade fair is considered an important ordering platform and industry meeting point in the German-speaking region. Many companies showcase their innovations here for the first time and set the tone for the current business year.

Exhibitors and Brands

At INTERNORGA, international market leaders, established mid-sized companies, and innovative start-ups present their solutions. The range includes kitchen technology, food and beverages, digital POS systems, and interior design concepts. Particularly strong segments include plant-based, sustainability, delivery, and digitalization. Many brands use the trade fair specifically for product premieres.

Trade Visitors and Decision-Makers

The trade fair is exclusively aimed at trade visitors. Here, you meet managing directors, buyers, head chefs, F&B managers, and investors. The high proportion of decision-makers leads to direct deals and concrete project discussions. Based on experience, many initial contacts are made here with clear budget responsibility.

Trends, Innovation, and Ordering Business

INTERNORGA combines trend analysis with concrete ordering business. You experience trend areas, stage formats, and awards covering topics such as new food, robotics, AI-based ordering systems, and sustainable packaging. At the same time, many visitors conclude framework agreements directly at the trade fair. This creates planning security for both sides.

Environment and Positioning

Hamburg, as a hotspot for the hospitality industry, offers a strong sector environment. The trade fair positions itself as a driving force for the entire out-of-home market in Germany and Northern Europe. The ambition is clear: show innovations, foster exchange, enable business. The level of discussions reflects this high standard.

Location

INTERNORGA takes place at the Hamburg Messe und Congress exhibition grounds. The venue is centrally located near the city center and is excellently connected. Hotels, restaurants, and evening events are in the immediate vicinity.

Accessibility

• Highway and Airport Access
  Direct access to the A7 and A1 motorways. From Hamburg Airport, the exhibition grounds can be reached in around 20 minutes by taxi or suburban train

• Subway Lines
  U2 to Messehallen
  U1 to Stephansplatz
  S21 and S31 to Dammtor

• Parking Garages
  Messe West parking garage
  Messe Mitte parking garage
  Additional parking facilities in the surrounding area

• Hotels
  Numerous business and boutique hotels within a one-kilometer radius
  International chains and individual properties in close proximity

Practical Tip

Plan your visit with clear objectives. Schedule appointments with A-priority exhibitors in advance and block fixed time slots. Use the first day of the trade fair for orientation and trend scouting, and the following days for specific meetings and order appointments. This way, you can measurably increase your trade fair success.