Exhibition booths for the iba with maximum impact
We’ll turn your trade show booth into a visitor magnet and bring your brand to life on-site.

Messe München
81829 München
Germany
We are happy to advise you
iba is the world trade fair for the baking and confectionery industry and the central meeting point for the international sector. It brings together innovations, trends, and craftsmanship at the highest level.
Exhibitors and visitors from around the world use the trade fair to establish contacts, initiate business, and actively shape the future of baking. This is where strong partnerships are formed and new impulses for markets are created.
A professional exhibition stand determines attention and success: it attracts visitors, clearly conveys your brand message, and builds trust – the best foundation for sustainable business deals at iba.
| Visitors | Fachbesucher |
| Turnus | Every 3 years |
Your competitive advantage at the iba
A trade show booth that captures attention and convinces purchasing decision-makers.
Dedicated project manager
3D booth design
Modular and cost-efficient
On-time delivery
30 years of experience
Delivered across Europe
Brands that use their exhibition stand as a competitive advantage
Numerous national and international brands and exhibitors have relied on ISYFAIR for years.
The collaboration is defined by trust, planning reliability, and measurable results at Europe’s leading trade fair venues.
ISYFAIR: Your exhibition stand builder for the iba
For over 30 years, ISYFAIR has been creating sophisticated brand presentations throughout Europe. At the iba, we’ll guide you through all the on-site organizational, technical, and design requirements.
So you can focus entirely on your customers, we offer you complete planning security:
- Personal Project Management
A dedicated contact person coordinates your trade show presence for the iba in a structured and reliable manner, from the initial idea through to handover. - Custom Design Concepts
Our in-house creative department develops a trade show booth that clearly positions your brand and stands out visibly from the competition. - Free 3D design
You can visualize your trade show booth in advance and make informed decisions with complete confidence. - Europe-wide expertise
We are familiar with the processes in Europe’s major exhibition halls and ensure timely, stress-free execution.
Some of our successful trade show booths in Europe
Our portfolio features trade show booths of various sizes, across different industries, and tailored to a wide range of requirements.
Every trade show booth is designed with the goal of engaging visitors, fostering conversations, and bringing the brand to life.
What to expect at the iba
The iba in Munich is the world’s leading trade fair for bakers and confectioners. It showcases machinery, raw materials, and digital solutions across the entire value chain. More than 1,000 exhibitors and trade visitors from over 140 countries shape the event.
You experience new oven technologies, automation, and sustainable concepts in live operation. Competitions and expert forums provide inspiration for sales and production. The trade fair is regarded as an order platform with a high closing rate in both artisan businesses and industry.
Exhibitors and Brands
International market leaders and specialized manufacturers present solutions for production, retail branches, and snack segments. You will meet manufacturers of baking and refrigeration technology, ingredient suppliers, packaging specialists, and software providers for merchandise management and branch control.
Many booths showcase machines in live operation. This allows you to make a realistic comparison of performance, energy consumption, and ease of use.
Trade Visitors and Decision-Makers
You will meet owners, production managers, and purchasing decision-makers from artisan businesses, medium-sized companies, and industry. Chain operators, large-scale bakeries, and food retailers are also represented.
The high proportion of decision-makers ensures short paths to closing deals. Discussions take place at eye level and often lead directly to concrete projects.
Trends, Innovation, and Order Business
The focus is on automation, energy efficiency, and digital process control. Topics such as workforce relief and sustainable production shape many of the solutions presented.
In my experience, companies use the trade fair specifically for investment planning over the next three to five years. Live comparisons on site significantly shorten your decision-making phase.
Environment and Standards
Messe München offers modern exhibition halls with a clear structure. Expert forums, competitions, and special exhibitions complement the showcase.
The approach is international and practice-oriented. You receive implementable concepts rather than mere product presentations.
Travel and Organization
The organization is efficient. Digital ticketing systems and hall plans make your visit easier. Catering and service areas are centrally located and easily accessible.
Location
Munich is one of Europe’s leading trade fair locations. The infrastructure is designed for international large-scale events.
Accessibility
Highway and Airport Connections
Direct access to the A94 motorway. Munich Airport is approximately 45 minutes away.Subway Lines
U2 to Messestadt West or Messestadt Ost with direct access to the exhibition grounds.Parking Garages
Several parking garages and designated trade fair parking areas are located near the entrances.Hotels
A wide selection of business and trade fair hotels near the exhibition grounds as well as throughout the city of Munich.
Practical Tip
Plan your visit in advance with scheduled appointments with A-suppliers and two alternative providers per product group. Photograph nameplates and note performance data directly at the booth. This allows you to compare offers objectively later and save time during the investment process.
Ready for the iba?
Let us design your ideal trade show booth.
FAQ
A local trade show builder is familiar with the exhibition grounds, procedures, and requirements for exhibitors. This expertise ensures a seamless booth design, efficient logistics, and a professional trade show booth.
ISYFAIR handles the complete setup and takedown of your trade show booth at trade shows, conventions, and events. Our own experienced stand construction team ensures on-site implementation is completed on time and without a hitch.
ISYFAIR primarily designs modular trade show booths that can be reused multiple times. This lowers costs, reduces waste, and enables sustainable use for future trade show appearances.
As a reliable trade show builder, ISYFAIR designs and builds custom trade show booths in your city. From planning to dismantling, experienced project managers, warehouse staff, and assembly technicians work directly on-site, drawing on years of trade show construction expertise.
ISYFAIR offers in-depth trade show booth consulting for companies and brands. We work with you to align trade show goals, budget, booth design, and trade show marketing to specifically boost your trade show success.
A dedicated project manager coordinates planning, logistics, setup, and dismantling. ISYFAIR ensures a structured process and takes the pressure off you throughout your entire trade show participation.
Exhibition stands can be rented. You can choose from over 550 proven exhibition stand designs, which can be flexibly customized and delivered on time.
No. ISYFAIR builds exhibition stands ranging from approximately 9 square meters up to large-scale displays. Both small and large exhibitors receive personalized support.
















