Exhibition booths for the Promotiedagen with maximum impact
We’ll turn your trade show booth into a visitor magnet and bring your brand to life on-site.
The Promotiedagen are the trade fair for business development and networking in the Netherlands. They bring together decision-makers, founders, and institutions.
This is where new partnerships, innovative projects, and sustainable growth impulses for regions and companies are created. The trade fair offers practical insights, valuable contacts, and concrete funding opportunities firsthand. It is a meeting point for the visions, strategies, and success of tomorrow.
A professionally designed exhibition stand determines attention, trust, and lasting contacts – it makes your brand visible, attracts visitors in a targeted way, and turns conversations into measurable business success at the trade fair.
| Visitors | Privatbesucher |
| Turnus | Jährlich |
| Dates | November 2026 |
Your competitive advantage at the Promotiedagen
A trade show booth that captures attention and convinces purchasing decision-makers.
Dedicated project manager
3D booth design
Modular and cost-efficient
On-time delivery
30 years of experience
Delivered across Europe
Brands that use their exhibition stand as a competitive advantage
Numerous national and international brands and exhibitors have relied on ISYFAIR for years.
The collaboration is defined by trust, planning reliability, and measurable results at Europe’s leading trade fair venues.
ISYFAIR: Your exhibition stand builder for the Promotiedagen
For over 30 years, ISYFAIR has been creating sophisticated brand presentations throughout Europe. At the Promotiedagen, we’ll guide you through all the on-site organizational, technical, and design requirements.
So you can focus entirely on your customers, we offer you complete planning security:
- Personal Project Management
A dedicated contact person coordinates your trade show presence for the Promotiedagen in a structured and reliable manner, from the initial idea through to handover. - Custom Design Concepts
Our in-house creative department develops a trade show booth that clearly positions your brand and stands out visibly from the competition. - Free 3D design
You can visualize your trade show booth in advance and make informed decisions with complete confidence. - Europe-wide expertise
We are familiar with the processes in Europe’s major exhibition halls and ensure timely, stress-free execution.
Some of our successful trade show booths in Europe
Our portfolio features trade show booths of various sizes, across different industries, and tailored to a wide range of requirements.
Every trade show booth is designed with the goal of engaging visitors, fostering conversations, and bringing the brand to life.
What to expect at the Promotiedagen
The Promotiedagen in Groningen are among the most important business trade fairs in the northern Netherlands. For over 35 years, companies, start-ups, and institutions have gathered here to establish new contacts and initiate concrete projects.
Around 600 exhibitors and several thousand trade visitors use the fair each year for exchange, cooperation, and market orientation. The event connects the regional economy with international partners and is considered a key date for decision-makers from industry, services, and the public sector.
Exhibitors and Brands
The trade fair brings together companies from industry, construction, energy, IT, logistics, financial services, and consulting. Public institutions, economic development agencies, and universities are also represented. Many exhibitors present concrete projects from the Northern Netherlands region and neighboring German markets.
Trade Visitors and Decision-Makers
You will meet managing directors, project managers, investors, buyers, and representatives of public administration. The proportion of decision-makers is high. Many discussions lead directly to pilot projects, partnerships, or investments within the regional environment.
Trends, Innovation, and Order Business
The focus is on digitalization, the energy transition, sustainable industry, and regional supply chains. Start-ups present scalable solutions. Medium-sized companies seek partners for specific projects. The trade fair is work-oriented. Meetings are arranged in advance and solidified on-site.
Environment and Standards
The atmosphere is personal and efficient. Distances are short. Contacts are easily accessible. As a visitor, you benefit from a clearly structured hall layout and thematically grouped exhibition areas. Groningen is regarded as the economic center of the northern Netherlands with a strong culture of innovation.
Travel and Organization
The Martiniplaza exhibition center is located close to the city center. The organization is compact. Registration and admission are handled efficiently. Parking facilities and hotels are located nearby.
Location
Groningen is strategically situated between Amsterdam, Bremen, and Hamburg. The region is known for energy projects, agriculture, the maritime economy, and digital innovation.
Accessibility
Highway and Airport Access
Direct connection to the A7 and A28 motorways. Groningen Eelde Airport approximately 15 kilometers awaySubway Lines and Line Numbers
No subway. Good bus connections from Groningen Central Station to MartiniplazaParking Garages
Parking spaces directly at Martiniplaza as well as additional parking garages within the cityHotels
Several business hotels within walking distance. Additional capacity in the city center of Groningen
Practical Tip
Schedule meetings two to three weeks before the trade fair. Many decision-makers are only on-site for one day. Actively use the exhibitor directory and prepare concrete project proposals. This will noticeably increase your closing rate.
Real-world customer testimonials
"We had a very short schedule from the decision to take part in the fair to the first day of the fair. ISYFAIR, and Mr Rijnberg in particular, implemented our wishes in record time. Despite the holiday period in August, someone was always available and we received quick feedback. From the initial contact to the finished exhibition stand, everything was first class."
I. Tosun
Patona
"I have had the pleasure of working with ISYFAIR and Michel for several exhibitions, and I can confidently say that they are incredibly reliable and exceptional partners. Michel's attention to detail, punctuality, and, most importantly, the quality of the booths delivered has always met our expectations.
Michel' s responsiveness and clear communication make the entire process smooth and efficient. We will definitely continue our collaboration with ISYFAIR in the future!"
Valentina
Beontag
"I highly recommend ISYFAIR team led by Michel Rijnberg. PPG regularly collaborates with ISYFAIR for the Battery Show Europe. The 2024 edition was a success, thanks to ISYFAIR's creativity, proactivity and responsiveness: our stand was magnificent. The project management is excellent from start to finish, and all in a good mood: I am proud of what we accomplished together, and I look forward to the next edition."
Mamitiana VANACORE
PPG
ISYFAIR is a very pleasant company to work with. They have helped us build our exhibition stand several times already. They are always easy to reach, there are short lines of communication and they are very flexible. The team actively thinks along with us, which makes cooperation efficient and pleasant. Definitely recommended for those looking for a reliable partner!’
Marjolein
Trafohuis
“Attending Chillventa 2024 was an absolute success for Bluediamond Pumps, thanks to the expert support and organization by ISYFAIR. From booth design to on-site logistics, ISYFAIR proved to be an exceptional partner in ensuring a smooth and impactful exhibition experience.
ISYFAIR's attention to detail allowed us to effectively showcase our products and connect with potential customers and industry professionals. ISYFAIR’s team was quick to address any issues that arose during the show, allowing our team to stay focused on engaging with attendees. Their commitment to a seamless and professional experience was evident throughout the event –would highly recommend ISYFAIR’s services to anyone seeking a stand building company.”
Bluediamond Pumps Team
Charles Austen
"We are thrilled with our booth and the exceptional service provided by ISYFAIR. The on-site staff were incredibly helpful and informative, ensuring that our booth was polished to perfection. We look forward to collaborating with ISYFAIR again in the future.."
Eleni
P95
Ready for the Promotiedagen?
Let us design your ideal trade show booth.
FAQ
A local trade show builder is familiar with the exhibition grounds, procedures, and requirements for exhibitors. This expertise ensures a seamless booth design, efficient logistics, and a professional trade show booth.
ISYFAIR handles the complete setup and takedown of your trade show booth at trade shows, conventions, and events. Our own experienced stand construction team ensures on-site implementation is completed on time and without a hitch.
ISYFAIR primarily designs modular trade show booths that can be reused multiple times. This lowers costs, reduces waste, and enables sustainable use for future trade show appearances.
As a reliable trade show builder, ISYFAIR designs and builds custom trade show booths in your city. From planning to dismantling, experienced project managers, warehouse staff, and assembly technicians work directly on-site, drawing on years of trade show construction expertise.
ISYFAIR offers in-depth trade show booth consulting for companies and brands. We work with you to align trade show goals, budget, booth design, and trade show marketing to specifically boost your trade show success.
A dedicated project manager coordinates planning, logistics, setup, and dismantling. ISYFAIR ensures a structured process and takes the pressure off you throughout your entire trade show participation.
Exhibition stands can be rented. You can choose from over 550 proven exhibition stand designs, which can be flexibly customized and delivered on time.
No. ISYFAIR builds exhibition stands ranging from approximately 9 square meters up to large-scale displays. Both small and large exhibitors receive personalized support.